02/23/2012

F5 Networks acquires 4G diameter signaling products provider Traffix Systems

Application Delivery Networking solutions provider F5 Networks has acquire Traffix Systems, a provider of 4G Diameter signaling products for telecommunications service providers. The terms of the acquisition were not disclosed.

14f1fbb.pngThe Diameter protocol developed by Traffix has gained industry-wide acceptance by the 3GPP and GSMA as the standard for network signaling in all 4G/LTE networks.  The company boasts nearly 100 global deployments and is profitable.

"Leading industry experts and service providers recognize the need for converged and unified IP solutions across carriers' control, data, and application planes, which scale, secure, and optimize 3G, 4G/LTE, and IMS traffic," said John McAdam, President and CEO of F5 Networks. "The result is a dramatic reduction of complexity and costs, making service provider networks more agile. With this move, F5 continues to execute on the company's vision of delivering an adaptable architecture to enable its customers to create a smart, converged carrier IP infrastructure."

Mobile data traffic is increasing at an enormous rate, driving many mobile operators to switch from a 3G network to all-internet protocol (IP) network, such as LTE, to manage the high volume of traffic and provide a high quality customer experience. The Diameter protocol plays a vital role in the management of 4G LTE and IMS networks and 3G charging and policy deployments. Diameter control via routing, load balancing and gateway solutions are critical to effectively building and monetizing networks by enabling them to offer advanced 4G services. 

"Bringing together F5's superior expertise in IP for applications and data with Traffix's industry leadership in Diameter and signaling for the control plane, F5 has the unique depth and breadth to make the transition from 3G to 4G and IMS much simpler, cost effective, and non-disruptive for carriers," said Ben Volkow, CEO of Traffix Systems.

Traffix Systems was founded in 2005 by Volkow and Gil Shafran who serves as vice president for research and development. In November 2011 the company has secured $7 million in first financing round led by Bessemer Venture Partners. Traffic investors also include StageOne Ventures, and Shaked Ventures.

Traffix is headquartered in Hod Hasharon, Israel and has offices in New Jersey, US and London, UK. 

F5 Networks provides application delivery networking technology that optimizes the delivery of network-based applications, and the security, performance, and availability of servers, data storage devices, and other network resources. The Americam company is trading on the Nasdaq with a market cap of $10 billion.

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